AVON - SOCIAL SELLING REPS CONTENT
250+ SOCIAL CONTENT POSTS / CONFERENCE FILMS / TONE OF VOICE
Help 'traditional' brochure-selling Avon representatives make the shift into selling Avon digitally across two markets - UK and South Africa.
Increase and help to improve Avon reps social media presence, drive digital uptake, build digital confidence and help reps realise the value of social selling.
'AVON ON' (REP APP) CONTENT OPTIMISATION
High volume creation of improved and new content available to post from the app - data analysed in reposts, alongside improving rep's understanding of the app's benefits.
'SHARE YOUR STORY' CAMPAIGN PROMOTION
Creating emotional connection content with reps and non-reps as to why they should share their story with the world.
'YOUR STORY MATTERS' TRAINING SERIES
High volume creation of social and digital promotional content to recruit reps to join the Zoom training series.
REP TRAINING MATERIALS
Educational content explaining the benefits of both social selling and utilising the Avon On app, and how to do it well.