Client/Project

Campaign Overview

WELLA DELUXE - STYLE FEARLESS

70 SOCIAL CONTENT POSTS AND STORIES / LIFESTYLE FILM / 8 X TUTORIALS

BRIEF

Introduce a range of luxe hairsprays and mousses that fight five signs of damage as you style

IDEA

Showcase beautifully styled, healthy looking hairstyles on women with confidence and fearless attitude

EXECUTION

Through a series of educational and lifestyle content we captured both the glamour of the final look that can be achieved with the Wella Deluxe range (delivering on styling potential), alongside 'know-how' content to get the looks and educational content around the products' USP.

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